Tesla has announced its plans to move its headquarters to Palo Alto. What’s
funny is they will still be retaining their showroom and sales operations on El
Camino Real in Menlo Park.
So the big question is, why bypass Menlo Park? What does Palo Alto have that
Menlo Park doesn’t?
For some critics, the more “politically correct” question would be “what
does Menlo Park have that Palo Alto doesn’t?” The answer: the Menlo Park City
Council. Many critics blame the city council for impeding progress in the city
by focusing more on property developments that do not bring in tax revenues,
and giving the cold shoulder to businesses operation which spin out tons of
cash to the city coffers. Some blame the city’s Business Development Manager
for not doing all they can to woo the right companies in Menlo Park’s
direction.
As for Tesla, one of their primary reasons for moving to Palo Alto’s
Stanford Research Park is: it’s proximity to Stanford University. Of course, Stanford
would be a perfect source of fresh engineering talents that could ramp up their
350 employees to possibly 600 (which is the new facility’s maximum capacity)!
Another reason, according to Tesla CEO and Product Architect Elon Musk:
"Silicon Valley and the Stanford Research Park are synonymous with
innovation and entrepreneurship. It's an ideal place for a new car company
trying to rethink many aspects of the traditional automotive business."
Palo Alto is known as a hub for green technology. Tesla’s future neighbours
would be no less than The Electric Power Research Institute -- a leading
think-tank specializing in electricity technology -- and Better Place, a
company trying to build networks of charging stations and battery-swap stations
around the world.
Menlo Park’s Business Development Manager David Johnson noted that at one
point, Menlo Park was in the "running" but unfortunately , the city
could not meet the space requirement of 350,000 square feet. He further stated
“ In addition, they (Tesla) were offered substantial incentives from the City
of San Jose and the City of Menlo Park has not made it a practice to compete
for relocating businesses by offering incentives.”
So there goes a 600-strong labor force that could have revved up Menlo
Park’s tax revenue. That’s 600 lost lunches, 600 possible new tenants/ new
homeowners (not yet counting their families) lost to Palo Alto just
because Menlo Park “has not made it a practice to compete for relocating
businesses by offering incentives.”
And there goes El Camino Real’s missed opportunity at a face lift. With the
recent move-out of a big car dealer, El Camino is going from ugly to empty. It
is beginning to feel like a steel town somewhere in the Midwest.
Ian McAvoy, chief development officer for SamTrans says “Very few people are
against upgrading El Camino Real." Well, it seems very few people are
against it but even fewer are actually doing something about it.